With 80% of shoppers planning to purchase at least one gift card in the holiday season, in-store gift cards offer a convenient gifting option for consumers. Merchants that recognize the opportunity to bring continuity to their in-store merchandising efforts are well positioned for program success.
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Featured Webinar
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Webinar: Gift Card Merchandising: Maximizing Your Q4 and Planning for 2019
Webinars
Webinar: Gift Card Merchandising: Maximizing Your Q4 and Planning for 2019
With 80% of shoppers planning to purchase at least one gift card in the holiday season, in-store gift cards offer a convenient gifting option for consumers. Merchants that recognize the opportunity to bring continuity to their in-store merchandising efforts are well positioned for program success.
WATCH NOW>
Webinars
Holiday Promotions: 7 Reasons Why Timing is Everything
Today’s consumers expect promotions and deals and are motivated heavily by offers to make purchases. They also show strong preference for gift cards over other marketing incentives, which is something all merchants can leverage to make...
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Webinars
Improving the B2B Gift Card Buyer Experience to Drive Sales
With B2B sales making up 20% of the overall gift card market, it is crucial that merchants adopt modern ecommerce capabilities to improve the B2B gift card buyer experience from phone and fax orders to strategically-marketed...
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Webinars
Analyst Access: Evaluating Gift Card eCommerce
In this webinar, Director of Research, NAPCO Media, Nathan Safran shares unpublished data from the...
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Webinars
Accelerate Your B2B Gift Card Business
With $26B up for grabs annually, there is great opportunity available to brands that actively engage and participate in this market. Industry veteran Tom Boucher covers the key things that you need to know and do to grow your B2B business.
Webinars
Capitalizing on the Power of Gift Cards as Marketing Incentives
Now is the time to learn more about how gift cards can be used as marketing incentives to drive ROI for all your organization’s marketing programs!
Webinars
Gifting is Hard. Make it Easier with Product eGifting
Gifting is hard. CashStar’s new Product eGifting solution improves gifting experiences for everyone by allowing consumers to send physical gifts by email.
Webinars
NRF Big !deas – 2015 Holiday Promotions Through a Prepaid Commerce Lens
Learn about results and trends of holiday promotions, why gift-card based campaigns are powerful alternatives to discounts, and takeaways for the future.
Webinars
Are You Getting Out-Gifted?
Discover which retail brands use gift card programs for marketing promotions, product warranties, customer appeasement and product returns. Are you?
